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One London Basketball

Our project is focused on increasing sports participation using the new Olympic sport of 3x3 basketball and competitive opportunities via central venue leagues based on traditional football rivalries

Sorry this project was unsuccessful, we did not reach our fundraising goal.



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The idea

Part of the project will include working across secondary schools within the London region to provide a borough competition across London’s boroughs and to formulate the output of the school’s delivery. The competitions will be for both boys and girls and will be divided into the following categories:

Under 13’s
Under 15’s
Under 18’s
Children with Special Needs

More than 3,000 young people between the ages of 11 - 18 will benefit from the project and 30% of those will have been previously inactive. Working with London's professional football clubs like Chelsea, QPR and Brentford, the second part of the project is to ensure a coordinated delivery plan with consistent outputs and provide an outlet to continue their basketball participation in a formal, structured environment. Participants have the opportunity to take part in regular Friday evening competition and basketball development sessions in different parts of London and the regions will come together in a showcase final.

What we'll deliver

  • Collaborative basketball competitions in 3 x 3 and 5 x 5 formats across London
  • All relevant match official fees, coaching and court hire fees
  • Digital marketing strategy for basketball

Why it's a great idea

London is such a great city and there are few opportunities for its youth to come together but sport provides those opportunities and coupled with the involvement of London's professional football clubs, we have the opportunity to develop an infrastructure for sporting, community and social development which will have a long lasting legacy across the city for years to come.

It's a really unique and imaginative project and to make it feasible we need the support of local authorities, schools, businesses, young people and community partners to make this project as successful as London deserves.

Steps to get it done

  • Implementing the infrastructure to facilitate the Friday Night League

The project will be focused on delivering in the following London boroughs:

Hammersmith & Fulham
Kensington & Chelsea
Brent
Hounslow

Location

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