Young Chaos: Content & Creation

When we launched our Young Chaos programme, we reached out to brands to photograph and create content for. Bhangra Blends was one of those brands, and we've produced some great content off the back of that collaboration. This approach of supporting start-ups with content really resonates. It's a genuine pain point for many founders who don't have the time, resources, or in-house team to create it themselves.

On April 10th we launched our first content day. We reached out to brands and was able to create content with creators for the first time. It was a great experience, learning and experiencing from our creators. Each one brings a different dynamic and this is great for the programme.