Imagine Watford is an interdisciplinary arts festival transforming the length of Watford High Street into a cornucopia of interactive performances and visual stimuli. This year, as part of their 10th year celebrations, in conjunction with Hertfordshire County of Culture 2020 the theme is sustaining and beholding our natural environment. As an environmental artist, working closely with Watford Recycling Arts Project and Watford Palace Theatre, I wanted to create a community-based art installation celebrating the water cycle using completely recycled materials. I have been comissioned to create the World's longest recycled marble run in collaboration with local schools, charities and community groups. The marble run will span the length of Watford high street wending its way through shoppers and performers alike reaching over 1km in length. The marble will imitate water droplets on their journey through the water cycle using various props and scenes as created by the local community.
What we'll deliver:
Why it's a great idea:
Raising awareness of the water cycle and mans interconnection with it - for water and energy suppliers this is paramount to your work as water/oil/gas are finite natural resources. Raising awareness of sustainable consumerism: how to re-use, redesign and recycle household waste effectively and with imagination. Educational elements for participants and spectators alike in science, arts, engineering and environmental stewardship. This is a free event, therefor anyone can visit and participate regardless of their financial circumstances. (e.g. they have to pay to visit a gallery). A great day out for families. An arts installation accessible to all celebrating our human commonalities. We all need water to live and bathe and our (adult) bodies are made up of roughly 60% water. We are all subject to the weather and count on the health of our natural environment. Local and international PR for funders, participants and Watford Town with a GBWR including local and wider press coverage.
Steps to get it done:
About the space
Top of Watford High Street from Intu to the Watford Underpass
Watford Borough Council
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