Despite the importance around career choice amongst secondary school students, there is a clear lack in opportunity to explore proposed careers, in a tactful manner that inspires informed decisions. Our solution was to form a Community Interest Company, Digital Marketing Sussex. The organisation would offer a tangible introduction to a rich, progressive career in Digital Marketing whilst drawing on the vast experience of Sussex based industry professionals. School talks such as ‘An Introduction to Social Media Marketing’ will offer a valuable, introductory insight for students with real world examples in working within a global brand or an agency. While online learning resources positioned towards an intermediary career development will offer students a platform to further explore a considered career or discipline. Digital Marketing Sussex promises to be a stalwart social enterprise, that inspires the youth of Sussex for many years to come.
What we'll deliver:
Why it's a great idea:
- Students will experience a tangible introduction to an exciting, progressive career in Digital Marketing through accessible school talks. These introductory sessions will touch upon the many positions across digital marketing and in turn, build more coherent career decisions for young adults on the cusp of a working world. - DigitalMarketingSussex.com will publish online learning resources positioned towards an intermediary career development, building on introductory career talks with additional support such as workshops, guides and articles.
Steps to get it done:
Beyond initial funding, revenue will be generated through online workshops offered to those looking to further his or her understanding of a particular career path in Digital Marketing. These workshops will be fairly priced, with financial initiatives for families in need of support. Generated revenue will look to accommodate operating costs such as: - Travel Expenses - Website Hosting - Website Maintenance - Presentation Materials Excess profits will be reinvested back into our social enterprise goals as Digital Marketing Sussex is a registered Community Interest Company, limited by guarantee. A legal structure that prohibits shares and dividend payments.
About the space
Mid Sussex District Council
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